Positive Ion Control creates fish-attracting electric field around your boatStrong, compact low-amp-draw motor is guaranteed for life235 ft. per minute retrieve is the fastest on the marketHeavy-duty telescopic boomBall storage hook prevents weight damage to boatShort-Stop stops weight safely and automatically at water levelPositive-locking rod holder (recommended maximum: 30 lb. test line)200 ft./150 lb. test stainless steel cableLimited lifetime warranty